Providing great pictures of the products you provide on your store contributes greatly to converting visitors into buying customers. Some may think that obtaining these high-quality pictures requires professional tools and a high budget, but it is not a requirement when photographing products to have professional tools. You can use simple photography tools and apply tips. Get great photos of your products that will help you attract customers:
Use appropriate lighting
It is preferable not to rely solely on natural lighting when photographing products. Additional lighting should be installed for the place of photography. Installing a light source contributes greatly to producing wonderful images, taking into account the reflection of shadows by placing a piece of white cloth or cardboard to reflect the light source.
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If your budget is limited, you can suffice with a natural light source by placing the table near a large window. You can control the light source, and if the light is very bright, you can disperse it by placing a piece of cloth over the window.
Use white color in the background
This type of photography aims to show images of the product only, so a flexible white background is placed so that it can be moved vertically or horizontally easily without causing it to break or wrinkle.
Use Reflective bottom of the product
You can use a mirror or aluminum foil by placing them under the product, and making sure that the room is empty so that no reflection appears on the mirror.
Use background extensions and add-ons
So that it creates a pleasant aesthetic atmosphere, in a way that is consistent with the idea of the product. But simplicity is the secret of beauty, so do not wear too many accessories.
Use a tripod to stabilize the camera
Helping to make taking photos easier, a tripod will also allow you to go and move the light source, adjust the product and change things without losing your camera position.
Create a unique idea to sell the product
So you create a story or presentation that links the product to the customers’ lifestyle in an attractive way that displays the importance of the product.
Use caution when photographing reflective products
It is one of the most common mistakes. For example, when photographing glasses, the reflection of the photographer himself may appear on the glasses. The best way to remove the reflection is to choose your position carefully so that the reflection does not appear, or you can use a color with a black background to avoid the reflection.
Do not change the colors and size of the product
Do not deceive your customers. Show pictures of the products that show a sense of the real size and size. Do not show the product in the picture larger than reality. Compare the colors in the picture with the real product. Are they the same color?!
Remember, pictures are only to show the products, not to show the product in a different way.
In conclusion, using photography of products to make them look attractive and encourage the customer to buy them, you must pay close attention to the lighting, background, and location of the product.
A picture sums up what hundreds of words cannot, so taking and selecting attractive pictures of your products contributes greatly to increasing any company’s profits Electronic shopDo not hesitate to try different ideas whenever you have the opportunity, as long as you do not need professional equipment. All you need is to stimulate your imagination and a lot of creativity and innovation.
