Shaimaa Mohammad

The concept of mental image positioning

The concept of mental image positioning

ما هو مفهوم الصورة الذهنية Positioning؟ يبحث الكثيرون عن معني الصورة الذهنية، حيث أن الصورة الذهنية عبارة عن مصطلح ومفهوم يستخدم في الكثير من العلوم، مثل على الفلسفة وعلم الاجتماع وعلم النفس، ويوجد الكثير من انواع الصور الذهنية، ويوجد ايضا مكونات الصور الذهنية، والتى سوف نتحدث بالتفصيل في السطور التالية عن مفهوم الصورة الذهنية Positioning. […]

The concept of mental image positioning Read More »

What is green marketing?

What is green marketing?

What is green marketing? Many people ask about green marketing. Quite simply, green marketing is the marketing and promotion of products and services that aim to protect the environment, meaning that these products and services are environmentally friendly, and all of these products and services are produced in a healthy and environmentally friendly way. In the following lines, we will talk about Advantages of green marketing. Read also: How

What is green marketing? Read More »

What is poor planning?

What is poor planning?

What is poor planning? Certainly, good planning is very important for the success of the activity or the success of the marketing process in every institutional sector, as good planning is about setting future plans that direct the activity successfully, but there is bad planning that is done and leads to many problems for the activity in the future. , and this is

What is poor planning? Read More »

The difference between virtual reality (VR) and augmented reality (AR)

The difference between virtual reality (VR) and augmented reality (AR)

ما هو الفرق بين الواقع الافتراضي (VR) والواقع المعزز (AR)؟ ترتكز تقنيات الواقع المعزز وتقنيات الواقع الافتراضي على خلق واصطناع مشهد وشكل جديد في شكل مادي يمكن لمسه بالفعل، مثل عمل مؤثر صوتي او مؤثر سمعي اصطناعي، لذلك سوف نتحدث في السطور التالية عن الفرق بين الواقع الافتراضي (VR) والواقع المعزز (AR). اقرأ أيضا: كيف تصمم

The difference between virtual reality (VR) and augmented reality (AR) Read More »

Multi-channel retailing

Omnichannel retailing

What is Omnichannel retailing? Retail selling through many channels, including stores, catalogs, and e-commerce via the Internet, increases interaction and product fragmentation, and thus increases your conversion rate. Read also: How to design attractive marketing advertisements? What is Omnichannel retailing? Multichannel retailing is an approach

Omnichannel retailing Read More »

What is the Loyalty Ladder?

What is the Loyalty Ladder?

ما هو سلم الولاء Loyalty Ladder؟ يعتبر سلم الولاء او ولاء العميل عبارة عن رغبة العميل في الشراء بشكل متكرر ومستمر من علامة تجارية معينة، حيث ينتج عنه تجربة متميزة من رضاء العملاء وقيمة الخدمات والمنتجات التى ينتمي ولاءه لها، وفي السطور التالية سوف نذكر بالتفصيل ما هو سلم الولاء Loyalty Ladder؟ اقرأ أيضا: كيف تصمم

What is the Loyalty Ladder? Read More »

What are the four main types of ads?

What are the four main types of ads?

What are the four main types of ads? The types of advertisements differ according to several classifications in terms of the purpose of the advertisement and the category that the advertisement targets. In today’s article, we will mention what are the four main types of advertisements? In the following lines in detail. Read also: What is a feasibility study and its importance in business? What are the four main types of ads? We will mention in

What are the four main types of ads? Read More »

What is a feasibility study and its importance in business development?

What is a feasibility study and its importance in business development?

What is a feasibility study and its importance in business? Certainly, many people have heard the term feasibility study before, especially when starting a commercial project, and it is possible that the commercial activity was started without using a project feasibility study, as the feasibility study is very important in implementing commercial projects, so we will We talk in

What is a feasibility study and its importance in business development? Read More »

What is the marketing plan and its importance in institutions?

What is the marketing plan and its importance in institutions?

What is the marketing plan and its importance in institutions? Certainly, every successful business is based on proper planning because of the importance of planning, as it is necessary to achieve the goal of the activity, as achieving the goal of the business activity will lead to increased profits. All of this happens because of commitment to the marketing plan, so we will talk in today’s article about what is a marketing plan. And its importance in

What is the marketing plan and its importance in institutions? Read More »

Follow us on Social Media