How to assess the effectiveness of your web site

How to assess the effectiveness of your web site? The answer to this question is of great importance, since the design of the site is not only a beautiful form, but the design of the website should have a very important metabolism for the success of the site.

How to assess the effectiveness of your web site

We will mention in the following lines steps to assess the effectiveness of your web site:

" On-site strategic evaluation

Is there a strategy implemented during the planning stage for the design of [hib site] (https://ar.wikipedia.org/wiki/%D9%85%D9%88%D9%82%D8%B9 %D9%88%D9%8A%D8%8A%) of your own which defines the following elements?

• Clear information provided by the site.
• Clear value added and location purpose.
• Business model. Content strategy.
• Research engine strategy.
• The strategy to explore and repair errors.
• Content dissemination policies.
• Content management system.
• Quality assurance.

" Evaluation of the location structure is your most important tool for evaluating the effectiveness of your web site

The Web site architecture can play a significant role in increasing expected customers and sales, establishing clear routes for your Web site visitors, thus enhancing the web site experience and access to content.

1. Can users easily access information?
2. Also, does your Web site have a search function?
3. Is there a key list of page views?

#" Location classification

A web page is a clear indicator for all users and search engines, allowing them to know what your focus is, what you do and what they have to do.

• Is your audition based on understanding how clients use your location to access certain information?
• Are the navigation methods consistent with the way users think and the language they use when talking about your products or services?
• Also, what are the most important pages on the main list?
• Do each of the lists in the main list contain less than four links?
• Does your web site have a key list and a sublist?
• Also, do your code articles contain internal links indicating important pages?
• Are the links classified as a text referring to the content to which they are directed?

Assessment of integration with search engines

With 93 per cent of online experiments in search of a product or service, 75 per cent of users never go beyond the first page of the research findings, no one is afraid that equipping your site for enhancements to appear on search engines during the site design process is essential.

Does your web site contain the basic elements to appear in search engines? 2. Also, is the search engine strategy fully included in the site design process? 3. Does every single URL content page?

Content evaluation is your most important tool for evaluating the effectiveness of your web site

Content helps increase customers and makes you an expert in your field, without having a value content easily consumed by users, it may be difficult to build confidence with visitors to your location, as well as arrangement and appearance in search engines.

• Does your web site have the content to prove you're an expert in your field?
• Does writing fit the location target and "talking" to the target audience?
• Also, is your content improved for users and search engines?
• Does every part of the content have a hierarchy - H1, H2 and H3 marks?
• Page title H1?
• Does every page have only H1?
• Multiple H3 markers - sub-themes per H2 mark.
• Can you check your content by users?
• Does your web site include a blog? Multiple H2 markers - sub-themes for the main theme
• Are the client reviews on each page on the website?
• Does your web site include high-value content for every subject you want to target?

Analysis and measurement of the effectiveness of your website

Once your web site is deployed, make sure that you can track your website visitors effectively and how they interact with your web site is the key to understanding the marketing strategies that work better for your work and how you can improve them.

1. Have you used Google Analytics to identify the content you want to retain or create?
2. Also, have you implemented an analysis strategy to measure traffic, remittances and content value? Do you have a performance record established for the preparation of reports every month?

" Evaluation of the quality of the picture and color

65% of marketing experts rely on visual content as the basis for their marketing strategy, and on a statistical basis, 94% of visual content obtains more viewings than invisible content, so you must use expression and professional images on your web site.

• Are you using ad hoc images of consistent size and quality across your web site?
• Are your producer photos high-quality and consistent in size?
• If you have a basic image on the site, is it too accurate?
• Are the colors used in harmony and logic?
• Are your social media icons tailored to your web site pattern consistent throughout your web site?

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Share lines and readability

Nielsen ' s Eye Tracking study indicated that less than 20% of the content is read on the web page. In another test, Nielsen tested different types of web sites. Short copies can be read with eye and content altered, resulting to 124% in user-friendliness.

1. Is the size of the line fixed on all pages of the site?
2. Also, do the lines fit across your web site?
3. Is the lines easy to read on different screens?

" Evaluation of the transfer of visitors to clients

One of the biggest mistakes made by designers and Malico is the addition of a very large number of invitations to work on one page or on the website as a whole. Each page must contain two goals or targets, the most important of which are basic and secondary.

• Does your web site have a steady hierarchy of transfers?
• Also, is there also an e-mail registration form on every page?
• Does every page contain one or two CTA words at most?

Competent analysis is your most important tool for evaluating the effectiveness of your web site

Competent analysis helps you build an effective Web site, because it reveals how competitors compete to gain customer confidence and how data are presented to products or services